Carvana expands into Stellantis franchise dealerships, sparking industry pushback

Carvana expands into Stellantis franchise dealerships, sparking industry pushback

Carvana is expanding its push into franchised auto retail by acquiring additional Stellantis dealerships, adding to a growing network of Chrysler-Dodge-Jeep-Ram stores it has purchased over the past year.

Industry reports say the company now controls roughly half a dozen Stellantis points across multiple U.S. markets. The strategy gives Carvana a larger foothold in new-vehicle sales while leveraging its online-first model, including digital pricing and home delivery.

Some existing Stellantis dealers have raised concerns that Carvana’s direct-to-consumer workflow and broader delivery reach could pressure local store economics, especially if online pricing undercuts traditional dealer offers.

Analysts following the dealership market say the move reflects a broader shift in car retail: buyers increasingly expect transparent online pricing, remote purchase options, and low-friction delivery. That trend is pushing legacy dealers to accelerate digital upgrades.

For Stellantis, the development highlights a balancing act between maintaining dealer network stability and accommodating new retail models as competition intensifies in both new and used vehicle channels.

Sources: Autoline Daily industry briefing (March 2026), citing Detroit News reporting on Carvana’s Stellantis dealership acquisitions.